In an Economy of Knowledge Scarcity
Public facing was defined as being available to the general public. The term refers to any free or paid application or system that the public can access. Also called “customer facing,” information systems often comprise a public-facing component as well as a private side that is available only to the internal staff.
However in an Economy of Knowledge Abundance
“Public Facing” is when an individual/s, group, organization, entity, corporation, or University decides through their procedures, actions, professional responsibilities, and policies to have and encourage better: relationships; interactions; sharing; attention; mobilization; and communication (could be with the help of others) so that they can be reciprocally involved and open to and with the public.